Phone: 214-382-2712 
Dallas, Texas :: Thursday March 11, 2010 - 5:27am
OFB Office News, OFB Favorite Places, Mobile Creative Work Life, Flea Market Inspiration, OFB Field Trips, Vintage Treasures, Fast Travel & Outdoor gear, OFB Junkn' } Posted by Ben Jenkins (OFB Founder) | Comments (9)
There was certainly much to forget about in 2009 for many people, myself included. But looking back I have to say it's been one of the best years of my life. First, all of the challenges we, our clients, our friends, etc. experienced just got me re-focused on what was most important to me. And I am happy for that. In 2009, my third son Shaw was born and he is just well....AWESOME. I was honored with a very nice award and I appreciate that. I got to rebrand (more like restore) my favorite childhood restaurant in 2009. And then I realized a long time big dream of mine. So I wanted to introduce everyone to the 1958 Airstream OneFastBuffalo mobile office. The OFB mobile office has been a vision on the giant cork board in my home studio for many years.  And in 2009...it got done. 
 
ABOUT THE TRAILER

I've been searching for the right trailer for many years and never found the right opportunity. But a while back I came across a great guy named Eric Stoltz who restores vintage travel trailers and I knew the time had come to get started. The OFB rig is 100% rebuilt on the inside, not just refurbished. The 21 ft 58' aluminum shell was brought back to life, rivet by rivet. The project took about 15 months and I was able to work with Eric to customize his already great floor plan to fit my specific work needs and OFB brand stylings. Eric takes a minimalist approach and every inch of the trailer is thought out for how we live today...not 1958. At the same time it's what he chose to leave out that makes it so great. It's anything but overdone. I love the simplicity of my trailer. The inside consists of real mahogany cabinets built in a classically modern style, off-white vinyl and leather hide seats with black countertops. We also did roll-down shades made from plain burlap. The mobile office is ultra lightweight due to the lighter weight aircraft aluminum used in the 50's as well as the use of real wood. Today trailers mostly consist of particle board and an abundance of gears, gadgets, tons of wiring, pumps, etc.  For example a new Airstream of the same length would weigh about 2000lbs more than this one. I'm able to pull this with my small Toyota FJ Cruiser...no problem. It's truly mobile. I also designed an "Airstream" version of the OneFastBuffalo logo and had emblems made for the trailer. 

I'll probably set a new record for pics attached to a blog post here.....so please forgive me. The Airstream is my 4th kid so you know how we parents are with the family portraits.  There are tons of pics so be sure to use the NEXT button to scroll. Also, my kid sister Katie Norris is a photographer and did a nice photo shoot for me. I wanted to show off some of her work as well.  

WHY A TRAILER?

"Working from anywhere" is always something that I have enjoyed exploring. I see more things, and the result is I have more ideas. I'm not a huge fan of product tag lines, preferring more the approach of building a great brand story and executing that story.  But Airstream's tagline is one I do like.  

Live more. See more. Do more. 

I appreciate the Airstream brand in every way, a company started by
 
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Fast Artist Spotlight, Fast Web Design School } Posted by Ben Jenkins (OFB Founder) | Comments (0)
I've never met marketing guru and author, Seth Godin, but he mentors me every day. I suppose 1000 people have mentored me via the web.  Somehow he manages to post a full thought every day of the week. I would highly suggest all marketers sign up for his newsletter. He takes a stance on all of his topics. Most post take about 15 seconds to read in your inbox. 
 
Here is a blurb from todays post. This is a stance I agree with. In our business for instance the diagnosis and research we do is not shooting for a comprehensive scientific market analysis. Instead we are learning up to the point where we find a recurring nugget of key insight about a customer, a market, a product that we can all believe in. We keep it 100% relevant. I hate fluff in research. 
 
 
Business plans with too much detail, books with too much proof, politicians with too much granularity... it seems as though more data is a good thing, because data proves the case.
In my experience, data crowds out faith. And without faith, it's hard to believe in the data enough to make a leap. Big mergers, big VC investments, big political movements, large congregations... they don't usually turn out for a spreadsheet.
The problem is this: no spreadsheet, no bibliography and no list of resources is sufficient proof to someone who chooses not to believe. Read More...
 

 
New OFB Clients } Posted by OFB Press | Comments (0)
OneFastBuffalo is excited to get 2010 started with a great new client. OFB welcome's Kona Grill. Interestingly, OFBr's are often spotted at the Dallas Kona location for happy hour. These Kona guys are smart. If you're are going to hire someone to build your new corporate website...hire someone who will eventually give all the money back via weekly cocktails on your patio!
 
Kona Grill, Inc. owns and operates 24 upscale casual dining restaurants in 13 states, in the United States. The Company’s restaurants feature a selection of mainstream American dishes, as well as a variety of appetizers and entrees with an international influence, including a selection of sushi. The menu items also incorporate over 40 signature sauces and dressings that Kona Grill makes from scratch. The menu offerings are complemented by a full service bar offering an assortment of wines, specialty drinks and beers.  
 
 

 
 
 
OFB Office News, OFB Web Launches, Pics that inspire design, Mobile Creative Work Life } Posted by OFB Press | Comments (1)
There are two things we know for sure about ZZTop front man Billy F Gibbons. One, he is a heck of nice guy and two, he really loves our mobile office. We met Billy a couple weeks ago to discuss plans for his new website. Billy toured the 1958 OFB Airstream trailer and showed us his giant skull diamond rings. Good trade. OFB is working with Billy to develop the Billy F Gibbons brand and online store where he will sell anything from Billy Gibbons custom guitars to tamales.  The site will also feature an extensive look at his vintage car and guitar collection. Most embarrassing moment goes to our creative director who was caught humming "la grange" while walking out to the Airstream. "Sorry man,  didn't realize I was doing that."
 
We have attached some initial layouts for the website. Stay tune for the launch!
 
Also, here's a La Grange video...and our favorite ZZ Top outfit. Have mercy.
 
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OFB Office News, OFB Brand Launches, The Ole OFB Spirit, Indian Country News } Posted by OFB Press | Comments (0)
Introducing INDIG (short for Indigenous), a Native (as in Native American) Owned Advertising agency specializing in print, tv, radio and new media campaigns for Indian Country but available to all industries.
 
OFB's focus is designing and launching brands. We have two goals with INDIG: 1) Create a Native-Owned creative agency where the work is executed by Natives and all the vendors used by INDIG will be Native-Owned businesses. 2) Create a sister company to OFB whose focus is Advertising not branding. The service INDIG offers is as simple. We study the clients situation using the diagnostic techniques that OFB has developed over an 11 year time period, we develop a new advertising campaign strategy for the client, and then we execute the radio, tv, print and new media for the campaign. Last we offer media buying services and help the client manage the campaign.
 
"The idea for INDIG formulated for several reasons I think. One, I attribute much of our belief systems, core values, creative energy, and inspiration to my days 11 years ago spent in Indian Country (South Dakota) doing documentary and youth work. That is where I got the idea to start and name OneFastBuffalo and I just simply see it as the starting place for OFB. That start continues to guide my vision today. OFB would not exist without those times. We have been able to become successful business people but remain artists. Those days always remind me about what is important and what is just about money. Two, we have spent 11 years fine tuning OFB and developing the core strategic approach to creative brand building and awareness that has made OFB successful. So there is a real formula to our approach. We do what we do, we do it well, and I see us doing that for a long time. So we are soley commited to that focus. That means traditional advertising is not somthing we mess with at OFB anymore. Three, I have worked over those 11 years to maintain positive relationships and clients in Indian country and have made many good friends who happen to be creative people. We have worked with the Osage Nation for many years as well as a handful of other tribes. One of my favorite accomplishments was helping the Osage Nation to broadcast its first Tribal Council meeting online. Helping tribes utilize communication tools of today is helpful to them and rewarding for us. Good business too." said Ben Jenkins, founder of OneFastBuffalo.

"But one truth kept hitting me in the face...There are no EXCELLENT Native owned creative agencies out there....more>>
 
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OFB Web Launches, OFB lifestyle } Posted by OFB Press | Comments (0)
We having a blast designing a brand update and new web site for Windlip Snowboards based out of Village De La Mouche, France. Check out the new design....attached.  Windlip are the guys we worked with on the Custom OFB real wood snowboards.....that we love. Stay tuned for the site launch.
 
Windlip specializes in custom hand-crafted snowboard design.   They build boards for big lines, steep couloirs and fresh powder days. Boards with blistering performance that carve hard on the pack and are equally at home in tight trees.
 
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OFB Products, OFB lifestyle } Posted by OFB Press | Comments (2)
Check out the new OFB Cruiser Bikes. Yeaaaaaaah. Built by a great small company in Hermosa Beach, CA called SIX THREE ZERO.  The bike features vintage brown grips and saddle, Fat Frank cream tires, annnnnnnd a cup holder. If you see one of these in front of your local coffee shop it means one of 2 things: 1) There is an OFB person in there enjoying some local coffee while designing your next great brand identity or 2) Someone stole one of our bikes. Look for Bike designs  like this in our online store...coming in the FUTURE.
 
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